Initiatives we care about

We believe that spreading values-based culture is not just good for business, but for humanity.

These initiatives have been helping thousands of organizations empower their people, perform at their best and achieve their goals, as they create a better life for everyone.

The International Fund for Animal Welfare

The International Fund for Animal Welfare (IFAW) is a prominent global charity dedicated to animal welfare and conservation. Founded in 1969, IFAW operates in over 40 countries and is supported by individual and corporate donors.

They focus on rescuing animals, safeguarding populations, preserving habitats, and advocating for enhanced protections. IFAW is renowned for its pivotal role in ending the commercial seal hunt in Canada, supporting anti-whaling campaigns, aiding animals in need, and addressing issues like illegal ivory trade and disaster relief.

The Barett Academy

The Barrett Academy is an international think-tank focused on the evolution of human consciousness. The academy aims to provide evidence-based practical advice on topics such as leadership, values, and culture, with the ultimate goal of fostering a more conscious and sustainable society.

In addition to providing training and resources for social entrepreneurs and impact-driven leaders, the academy also conducts research and produces publications on topics related to the evolution of human consciousness. The academy is led by founder and CEO Richard Barrett, who has written extensively on these topics and is recognized as a leading expert in the field.

The Humanity Awareness Initiative

The Humanity Awareness Initiative aims to accelerate the evolution of human consciousness by creating education and training programs that teach individuals and organizations to be more conscious of their impact on people and the planet. The focus is on teaching individuals and organizations to prioritize social purpose, personal and professional development, and social and environmental accountability.

The initiative aims to create a new worldview in which businesses prioritize the well-being of society and the planet, rather than just financial gain. In this new worldview, businesses will sign up to the UN’s Sustainable Development Goals and recognize their responsibility to internalize external social and environmental costs. The Humanity Awareness Initiative began in 2017 and has held retreats with participants from around the world to discuss and develop this new worldview.

The European Green Deal

The European Green Deal is a comprehensive plan developed by the European Commission to transform the European Union into a climate-neutral economy by 2050. The Green Deal aims to reduce greenhouse gas emissions by at least 55% by 2030 and achieve climate neutrality by 2050, while also creating new economic opportunities and improving the quality of life for Europeans. The Green Deal covers a wide range of policy areas, including energy, transport, agriculture, and biodiversity.

It includes measures to support the development of renewable energy, increase energy efficiency, promote sustainable agriculture and forestry, and protect and restore biodiversity. It also includes a just transition mechanism to support regions and sectors that may be negatively impacted by the transition to a climate-neutral economy.

Sustainable Development Goals

The UN has defined 17 Sustainable Development Goals (SDGs).  The essence of SDGs is to create a sustainable future for all people and the planet. The SDGs are a call to action to end poverty, protect the planet, and ensure that everyone has access to basic needs such as clean water, education, and healthcare.

The SDGs address a wide range of social, economic, and environmental challenges that affect people and the planet, and they aim to promote sustainable development in a holistic and integrated way. They recognize the interdependence of economic, social, and environmental sustainability and the need for collective action and collaboration among all stakeholders, including governments, civil society, the private sector, and individuals, to achieve the goals.

B Lab

B Lab is a non-profit organization that certifies and supports companies that meet high standards of social and environmental performance, accountability, and transparency. The organization developed the B Corp certification, which is awarded to companies that meet rigorous standards of social and environmental responsibility.

To achieve certification, companies must undergo a comprehensive assessment that evaluates their impact on stakeholders, including employees, customers, suppliers, and the environment. B Lab also offers resources and support to help certified companies improve their social and environmental performance over time. In addition to its certification program, B Lab advocates for policies and practices that support a more equitable and sustainable economy.

The Club of Rome

The Club of Rome is a global think-tank that was founded in 1968 by a group of scientists, economists, and business leaders. The organization is focused on addressing the most pressing challenges facing humanity, including climate change, resource depletion, and poverty. The Club of Rome conducts research, publishes reports, and hosts events to promote dialogue and action on these issues.

The organization is known for its landmark report “The Limits to Growth,” which was published in 1972 and predicted the consequences of unchecked economic and population growth on the planet’s resources. Today, the Club of Rome continues to advocate for a more sustainable and equitable world through initiatives such as the Planetary Emergency Plan and the Circular Economy Initiative.

Conscious Capitalism, Inc

Conscious Capitalism, Inc. is a non-profit organization that promotes a business model that is focused on creating social, environmental, and economic value. The organization was founded by business leaders who believe that businesses have a responsibility to serve all stakeholders, not just shareholders. Conscious Capitalism encourages companies to operate with a higher purpose, to create value for all stakeholders, and to practice conscious leadership.

Conscious Capitalism offers a variety of resources and programs to support the growth and development of conscious businesses, including events, workshops, and a certification program for conscious businesses. The organization believes that conscious capitalism can lead to a more sustainable and equitable economy that benefits all stakeholders.

1% for the Planet

1% for the Planet is a global organization that encourages businesses to commit to donating 1% of their annual revenue to environmental causes. The organization was founded in 2002 by Yvon Chouinard, the founder of Patagonia, and Craig Mathews, the owner of Blue Ribbon Flies. 1% for the Planet connects businesses with a network of approved environmental organizations, making it easy for businesses to find and support causes that align with their values.

The organization also provides resources and support to help businesses reduce their environmental impact and improve their sustainability practices. To become a member of 1% for the Planet, businesses must commit to donating 1% of their annual revenue to environmental causes and undergo a vetting process to ensure their donations will have a positive impact.


Ashoka is a non-profit organization that supports social entrepreneurship and innovation around the world. Founded in 1980 by Bill Drayton, Ashoka’s mission is to create a world where everyone is a changemaker, with the skills and support to solve social and environmental challenges. Ashoka identifies and supports leading social entrepreneurs, providing them with funding, mentorship, and a global network of peers and supporters.

The organization also conducts research and advocacy on issues related to social entrepreneurship and innovation. Ashoka has a presence in over 90 countries and has supported over 3,500 social entrepreneurs worldwide. Overall, Ashoka aims to create a global community of changemakers who are working to create positive social and environmental change.

The Global Alliance for Social Entrepreneurship

The Global Alliance for Social Entrepreneurship (GASE) is a non-profit organization that aims to promote and support social entrepreneurship around the world. The organization was founded in 2004 by a group of social entrepreneurs and advocates who saw the need for a global network of support for social entrepreneurs. GASE provides resources, training, and mentorship to social entrepreneurs, with a focus on promoting innovation, collaboration, and impact.

The organization also conducts research and advocacy on issues related to social entrepreneurship and works to raise awareness about the role of social entrepreneurship in creating a more just and sustainable world. GASE has a presence in over 60 countries and partners with a wide range of organizations to support social entrepreneurs at every stage of their journey. 

The Social Enterprise World Forum

The Social Enterprise World Forum (SEWF) is an annual international conference and platform for social enterprises from around the world to gather, share ideas, and discuss best practices. The forum is hosted in a different location each year and attracts social entrepreneurs, policymakers, investors, and supporters from a wide range of sectors.

The SEWF provides a unique opportunity for social enterprises to showcase their work and connect with potential partners and collaborators. In addition to the annual conference, SEWF offers a range of resources and support to social enterprises, including access to funding, mentorship, and networking opportunities.

The World Fair Trade Organization

The World Fair Trade Organization (WFTO) is a global network of organizations that are committed to promoting fair trade and sustainable business practices. The organization was founded in 1989 and currently has members in over 70 countries. WFTO members are organizations that are dedicated to creating positive social and environmental change through their business practices.

The organization offers a range of services and support to its members, including business training, market access, and advocacy. WFTO also sets standards for fair trade practices and certifies members that meet those standards. They are committed to promoting fair wages, safe working conditions, and environmentally sustainable practices in the production and distribution of goods.

Charity: water

Charity: water is a non-profit organization that aims to bring clean and safe drinking water to people in developing countries. The organization was founded in 2006 by Scott Harrison, who was inspired to start the organization after volunteering in West Africa and seeing the devastating impact of dirty water on local communities. Charity: water works with local partners to implement water projects that provide access to clean and safe drinking water, including wells, rainwater harvesting systems, and water filtration systems.

The organization also promotes hygiene and sanitation education to help prevent waterborne illnesses. Charity: water is known for its innovative fundraising campaigns and transparency in its operations, with 100% of public donations going directly to fund water projects. To date, the organization has funded over 60,000 water projects, bringing clean and safe drinking water to over 13 million people in 29 countries.